QUANTEX // CAD ANIMATION
Quantex CAD Animation:
Create a physically accurate animation/render
Showcase the product in the best possible way
Ensure the clients final key messages were clearly communicated
Ensure the animation was in a format that could be re-edited in multiple formats for the edit house
Kuna Films approached LK Motion on behalf of its client, Quantex - a world leader in single-use disposable pump technology, to assist in the creation of a detailed 3D animation for a brand new product.
LK Motion set about conceptualizing the animation by working closely with both Kuna Films and Quantex to understand all the key messages and product USPs that were needed to showcase the product in a visually striking way.
Our flexibility is what sets LK Motion apart from the rest as we are able to draw and animate objects and scenes from scratch or, in this particular case, take the original technical CAD files and texture, light and animate them into a stunning explainer video.
We had tremendous fun working on this project as it allowed us to showcase our full spectrum of expertise in bringing an inanimate image to life and provided the client with a versatile asset that they could share on social media and messaging apps as well as a full-resolution film for the brand website and big-screen presentations.
The client provided us with the CAD file of the device. After an initial inspection, we then decided on using Octane as our render engine.
The technical CAD file needed to be optimized for our 3D application using a combination of Zbrush and Cinema 4D tools to get the geometry optimized and ready to be used with Octane renderer.